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Unmasking a Killer


What’s happening at the frontiers of medicine is incredible. And our client NewYork-Presbyterian is at the forefront. What better way to show leadership than to explain the science behind the discoveries? This groundbreaking effort received over 382 million earned media impressions, 5.5 million social media impressions, a click-through rate 21x better than the industry average, and over 400 potential patients used our Find a Specialist tool on the landing page